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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. An implementation engineer is requested to extract the second position
of the Campaign Name values.
The Campaign values consist of multiple delimiter types, as can be
seen in the following example:
Campaign Name: Ad15X2w&Delux_wal90
Desired value: Delux
Which three harmonization methods will achieve the desired outcome?

A) Calculated Dimensions
B) Mapping formula
C) Vlookup 0
D) Data Fusion
E) Patterns

2. Which three entities and/or functions can be used in an expression when building a calculated dimension?

A) The EXTRACT function
B) The VLOOKUP function
C) Calculated dimensions
D) Mapped measurements
E) Mapped dimensions

3. An implementation engineer is requested to integrate the following files:
File A:

File B:

The client would like to link the two files in order to view the two KPIS (Tasks Completed' and 'tasks Assignmed') alongside'Employee Name' and/or 'Squard'.
A Parent-Child configuration was set between the two.
Which two statements are correct?

A) The join can be successful even if "empjd' isn't mapped and employee.name' is mapped to the same entity name in both data streams
B) The two files were uploaded to a different Generic type
C) The two files cannot be Joined as they hold different measurements
D) The two files cannot be joined as they hold different dates
E) Any one of the files can potentially be set as the Parent data stream

4. A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed Otherwise, return null for the opportunity status.

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Main Generic Entity Attribute
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 11th. What is the number of 'opportunities in the Confirmed Interest stage?

A) 2
B) 3
C) 1
D) 0

5. An implementation engineer has been asked to perform QA for a standard file ingestion, done by the client.
The source file that was ingested can be seen below:

The number of rows added to this data stream is 3. What could have led to this discrepancy?

A) All fields are mapped except for the Creative Name
B) All fields are mapped except for the Campaign Key
C) All fields are mapped except for the Media Buy Name.
D) All fields are mapped except for the Media Buy Key.

Solutions: