Download the Latest 1Z0-1032-20 Dumps - 2021 1Z0-1032-20 Exam Questions
Latest Oracle 1Z0-1032-20 Certification Practice Test Questions
NEW QUESTION 35
You uploaded into the Responsys Content Library an HTML document and three subdocuments personalized with the member level of the subscriber. When you validate the campaign, you get this error: "Email Message preview failed because of template execution runtime error, detailed error: property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources." How should you correct this error?
- A. You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the alias matches what is in the HTML code. Responsys will now be able to insert values for that column at run time.
- B. Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL directive<#field> in every document. Then reupload the documents into the Content Library.
- C. The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.
- D. The HTML coder didn't include the <#data> directive and declare the CONTACTS data source in each document. Enter this into each document, and the error should now be resolved.
Answer: A
NEW QUESTION 36
Which coding practice should you use when coding responsive design email messages?
- A. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
- B. Use background images freely; they will just not display if not supported on some platforms.
- C. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
- D. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
Answer: C
Explanation:
Explanation
Reference https://www.slideshare.net/tediaka/responsys-email-designcodingrecommendations (slide 24)
NEW QUESTION 37
What happens when you send a Responsys campaign and the ISP returns a "Hard Bounce" error to the sender?
- A. A hard bounce of an email message will delete the contact record from the Profile List to ensure that messages will no longer be sent to that address.
- B. A hard bounce of an email message will set the EMAIL_DELIVERABILITY_ STATUS_ field to Undeliverable and messages will no longer be sent to that address.
- C. A hard bounce of an email message will cause the record to be flagged as Hard Bounced in an Insight Report, and you can run a list cleanse process to remove it from your list.
- D. A hard bounce of an email message will cause the record to be logged in to the Hard Bounced table, and you must select that list as a suppression list in future message launches to ensure that you do not send to that address again.
Answer: A
NEW QUESTION 38
Using Email Message Designer, identify two HTML tags that you can use to create a dynamic region for an email campaign. (Choose two.)
- A. <dynamicregion>
- B. <td>
- C. <br>
- D. <div>
Answer: C,D
NEW QUESTION 39
Your client is interested in using Rapid Retargeter to implement email campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)
- A. products that were browsed/viewed, where no additional event takes place
- B. pages that were marked as favorite
- C. products added to a shopping cart, where no additional event takes place
- D. search strings entered into a website more than twice
- E. products that were purchased
Answer: A,C,D
Explanation:
Explanation
Reference
http://www.oracle.com/us/corporate/press/2507127
NEW QUESTION 40
An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?
- A. Secure
- B. Master
- C. Private
- D. Public
Answer: D
NEW QUESTION 41
Which three steps should you take to set up your client's data model to support email campaigns during data discovery implementation? (Choose three.)
- A. Map the subscriber email address to the EMAIL_ADDRESS__ field in the contacts list to be used for messaging.
- B. Ensure that field names are not duplicated in profile lists and profile extension tables to avoid confusion during personalization or targeting steps in the Responsys campaign design process.
- C. Map a field that the client uses to uniquely identify each subscriber to either CUSTOMER_ID_ or EMAIL_ADDRESS_field in the contacts list.
- D. Map a field that the client uses to uniquely identify each subscriber to the RIID_ field in the contacts list.
- E. Encourage your client to add as many custom fields as possible to the profile list to increase processing efficiency, thereby eliminating the need for profile extension tables.
Answer: B,C,E
NEW QUESTION 42
Your customer would like an Entry Tracking Variable that is usually not stored. They want it for various programs and it should be stored in a PET table.
How should you achieve this?
- A. Locate the program with the Entry Tracking Variable and configure a Set Data to store the value in the specified PET table.
- B. It is not possible to store an Entry Tracking variable in a PET table.
- C. Locate the Entry Tracking Variable in the supplemental table and write a SQL statement that inserts the value in the PET table.
- D. Locate the program with the Entry Tracking Variable and configure a Get Data to store the value in the specified PET table.
Answer: C
NEW QUESTION 43
In RPL, how do you reference a value in a data source?
- A. project_name.field_name
- B. fieldname
- C. data_source.field_name
- D. data_source_alias.filed_name_alias
Answer: B
NEW QUESTION 44
You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?
- A. Create a calendar reminder and manually close the campaign.
- B. In the Program Designer, configure 45 days for Auto-Close after launch.
- C. In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
- D. In Manage Campaigns, select 45 days for the end element.
Answer: D
NEW QUESTION 45
When identifying your target audience for IP warm up, which type of email addresses should you avoid and why?
- A. Avoid sending to subscribers who have opened or clicked in the last few days because they may not respond to an email message again so soon.
- B. Avoid sending to subscribers who are also receiving transactional emails because they may unsubscribe because they are likely to feel over-messaged from your brand or company.
- C. Avoid sending to subscribers who have recently opted-in because they do not have a proven history of engagement.
- D. Avoid sending to addresses that have not registered an open or a click in the last six months because they may be likely to hit the spam button or be spam traps.
Answer: D
NEW QUESTION 46
You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?
- A. Create a Non-Competitor Program using Program Designer.
- B. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
- C. Periodically run the scrub utility and delete all email addresses from your competitor's domain.
- D. Search the list for the domain name of the competitor and select the block option for each user that is found.
Answer: C
NEW QUESTION 47
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in to opt-out? (Choose three.)
- A. Recipient registers a SPAM complaint for an email.
- B. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
- C. Recipient selects a Reply-to unsubscribe in a promotional email.
- D. Recipient inbox is full, so the promotional email is rejected by the server.
- E. Recipient deletes a promotional email from the inbox.
Answer: A,C,D
NEW QUESTION 48
How can you share a copy of a campaign with key stakeholders at live launch time?
- A. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
- B. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
- C. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
- D. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
- E. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
Answer: D
NEW QUESTION 49
Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choose three.)
- A. Send carefully planned content to highly engaged recipients.
- B. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
- C. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
- D. Minimize complaints and bounces to establish a good reputation with each ISP.
- E. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
Answer: A,C,D
NEW QUESTION 50
A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriber receives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?
- A. The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
- B. Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.
- C. The purchase transaction is attributed to both email campaigns.
- D. The purchase transaction is attributed to the first campaign that the recipient opened and clicked.
Answer: A
NEW QUESTION 51
Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?
- A. The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table.
- B. When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign.
- C. Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated.
- D. During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization.
Answer: C
NEW QUESTION 52
You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?
- A. /assign/
- B. ! assign
- C. <# assign>
- D. ?assign?
Answer: C
NEW QUESTION 53
For the email campaign you are designing in EMD, the first line of the HTML creative must include the first name of the subscriber. The first name attribute is FNAME and is located in the profile list that is called CONTACTS.
Which option displays the correct RPL syntax?
- A. FNAME ($CONTACTS)
- B. #FNAME. CONTACTS
- C. $ {CONTACTS.FNAME}
- D. $CONTACTS.FNAME
Answer: D
Explanation:
Explanation
Reference https://community.oracle.com/docs/DOC-982465
NEW QUESTION 54
You are creating a filter with many conditions in Filter Designer.
What functionality in Responsys should you use to guarantee that your rules execute as you want?
- A. Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.
- B. Use the RPL syntax <priority> and </priority> tags and include the rules to execute first inside these tags.
- C. You can only order the rules in the top-down order in which Responsys will execute them.
- D. Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
Answer: C
NEW QUESTION 55
You are setting up an SFTP gateway to establish the connection between the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)
- A. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the client and the Responsys Platform.
- B. Oracle must generate a public/private key pair for the client to establish the secure connection.
- C. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
- D. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
Answer: A,B
NEW QUESTION 56
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