[Mar-2026] Verified MCAE-Con-201 dumps Q&As - MCAE-Con-201 dumps with Correct Answers
The Best Salesforce Consultant Study Guide for the MCAE-Con-201 Exam
NEW QUESTION # 57
It is possible to assign certain Prospect to selected Scoring Category
- A. True
- B. False
Answer: B
NEW QUESTION # 58
You decide to build an automation rule to automatically allow prospects to match the "Title" criteria in your grade profile. You need to capture all prospects with any form of Vice President in their job title but want to exclude ones who are currently on any of your suppression lists. Which of the following sets of rule criteria will accomplish this?
- A. Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP
- B. Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP
- C. Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP
- D. Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President
Answer: C
NEW QUESTION # 59
What are available Data Formats in Marketing Cloud Account Engagement Form Fields
- A. Email
- B. Email with valid mail server
- C. Date
- D. Phone
- E. Number
- F. Text
- G. Email not from ISPs and free email providers
- H. Password
Answer: A,B,E,F,G
NEW QUESTION # 60
LenoxSoft shows you a record where the prospect has many activities that are email clicks from the same email. Looking at the prospect's audits, you see visitor association changes where the prospect forwarded the email to colleagues who clicked the link in the email causing the cookie intended for the original recipient to track the colleagues. Which of the following is not a Marketing Cloud Account Engagement best practice for preventing this issue in the future?
- A. Use the "Forward to a friend" variable tag in Marketing Cloud Account Engagement emails
- B. Enable the "Not You?" link to display on the Marketing Cloud Account Engagement form
- C. Enable the Marketing Cloud Account Engagement account setting "Prevent Cookie Crossing"
- D. Enable Kiosk mode on the Marketing Cloud Account Engagement form
Answer: C
NEW QUESTION # 61
LenoxSoft uses a 3rd party webinar platform. They want to create an automated process using an engagement program that sends a different email based on whether or not a prospect has registered for a webinar.
What should a consultant configure in Marketing Cloud Account Engagement and Salesforce in order to meet this use case?
- A. Export the registration list from the webinar platform, import it into Marketing Cloud Account Engagement and use it as a recipient list for the engagement program.
- B. A Build a custom connector for the webinar platform and use a custom trigger in Engagement Studio to listen for the webinar registration,
- C. Create an engagement program for the webinar and use a Prospect Webinar trigger in the program to listen for the webinar registration.
- D. Create a marketing app extension for the webinar platform, add an activity type for webinar registrations, and use an External Activity trigger in Engagement Studio to listen for the webinar registration.
Answer: B
NEW QUESTION # 62
A customer is placing Marketing Cloud Account Engagement tracking code on their website and doesn't understand how first-party tracking differs from third-party tracking.
How would a consultant explain the difference?
- A. First-party tracking is domain-based while third-party tracking is campaign-based.
- B. First-party tracking does not use cookies, while third-party tracking does.
- C. First-party tracking is not an option in Marketing Cloud Account Engagement, while third-party tracking is.
- D. First-party tracking tracks prospects across different website domains, while third-party tracking does not.
Answer: D
NEW QUESTION # 63
The sales team wants marketing to automatically nurture current customers who are up for renewal in 60 days in an ongoing basis. Which two actions would be needed to nurture the prospects?
Choose 2 answers
- A. Make a suppression list for the program.
- B. Make a segmentation rule for the program.
- C. Make a recipient list for the program.
- D. Make a repeating engagement program.
Answer: C,D
NEW QUESTION # 64
The marketing team you consult with wants to assign prospects to a sales user when the prospects meets at least one of the following criteria: * Successfully complete a "Request a Quote" form, OR * Has a score above
175 and a grade above B+ Which assignment model will best achieve their goals?
- A. Completion Action
- B. Page Action
- C. Automation rule match All
- D. Automation rule match Any
Answer: D
NEW QUESTION # 65
LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program.
What is the best way to help their marketing team achieve this goal?
- A. Set the Engagement Studio program to repeat every 10 days.
- B. Automatically remove prospects from the program when an email reply trigger is met.
- C. Increase the wait time on the Email send action steps.
- D. A Leverage Einstein Engagement Frquency in a rule step before the Email send action steps.
Answer: D
NEW QUESTION # 66
You have several white papers on your website, but you want to start gateing those and gather more and more details about prospects as they download the white papers. What is the best way to achieve this?
- A. Create a form per white paper and enable progressive profiling
- B. Create a form handler for each white paper
- C. Create a form handler and enable progressive profiling
- D. Create a form and enable progressive profiling
Answer: A
NEW QUESTION # 67
While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Marketing Cloud Account Engagement administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.
What next steps should decrease the transition time?
- A. Create lead nurturing programs to help the Sales team nurture leads until their deals close.
- B. Improve lead qualification efficiency by using automation rules to pass leads over to Sales.
- C. Refine scoring and grading models to only give the Sales team the most qualified leads.
- D. Offer more conversion points for visitors such as Marketing Cloud Account Engagement forms and landing pages.
Answer: C
NEW QUESTION # 68
LenoxSoft wants to create a re-engagement program that will nurture prospects if they're last activity is greater than 90 days. Once they begin the re-engagement program, if they become active, the prospects need to remain in the program. Which solution would you recommend ?
- A. Test List
- B. Dynamic List
- C. Static List
- D. Static or Dynamic list
Answer: C
NEW QUESTION # 69
Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.
How should LenoxSoft enable these prospects to get marketing content again?
- A. Run a permission pass effort to all of the leads and contacts who have opted out.
- B. Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.
- C. Create an automation rule to clear the opt out field on the leads and contacts.
Answer: B
NEW QUESTION # 70
LenoxSoft's corporate marketing team wants to ensure their website visitors who originate from Europe are able to opt into having their website activity tracked.
How could this be accomplished?
- A. Create visitor filters for prospects that are known to be located in Europe.
- B. Enable tracking opt-in preferences for all website visitors.
- C. Enable tracking opt-in preferences for visitors from specific countries.
- D. Remove tracking code from the website and create new sites for each country.
Answer: A
NEW QUESTION # 71
LenoxSoft operates in both North America and Europe and has separate Marketing Cloud Account Engagement Business Units (PBUs) for each country within each region. The Chief Marketing Officer who oversees both regions wants to ensure that the assets are as personalized as possible to their respective country.
What could LenoxSoft marketers create for each region to meet this requirement?
- A. Multiple tracker domains within each BU that are country specific. Apply country relative tracker domains to assets delivered in each country.
- B. A tracker domain that is not specific to any given region or country and apply it to the assets used in both the European and North American BUs.
- C. A tracker domain specific to the European region and an additional tracker domain specific to the North American region.
- D. Assets that adhere to GDPR best practices in the European BUs and CAN-SPAM best practices in the North American BUs.
Answer: A
NEW QUESTION # 72
LenoxSoft has very specific lead qualification criteria that must be met before assigning prospects to a sales rep:
* The prospects must be located in Georgia or Florida.
* The prospects must submit their "Request a Demo" form.
When this criteria is met, they want to automatically assign the prospects to a sales rep. "State" is a required field on the "Request a Demo" form.
How should LenoxSoft automate assigning these leads?
- A. Create a completion action on the "Request a Demo" form with the action to assign to user.
- B. Export the form submission report and import, assigning to the correct user upon import.
- C. Run an automation rule to assign based on the "Request a Demo" submission and State field.
- D. Add a completion action on the form to notify Admin, who manually assigns the prospect.
Answer: C
NEW QUESTION # 73
......
MCAE-Con-201 certification guide Q&A from Training Expert ExamTorrent: https://www.examtorrent.com/MCAE-Con-201-valid-vce-dumps.html
MCAE-Con-201 Certification Overview Latest MCAE-Con-201 PDF Dumps: https://drive.google.com/open?id=1iv3qwVeNG3-ga5910sjgCjjqsDVZZP-n
